H ardwood continues to be the fastest growing segment in flooring due to the timeless, rich look and added resale value to a home. Homeowners do have other options when it comes to materials that can mimic the look of hardwood that offer some other additional benefits. Great Southeast Flooring America stays on top of trends and offers a myriad of flooring options. Chris Green at Great Southeast Flooring America shares the latest stylish options:

Luxury Vinyl
Luxury vinyl flooring is one of the attractive flooring choices when it comes to what’s popular in today’s home design world. Luxury vinyl flooring is not the peel and stick stuff that used to be installed. This vinyl is a new category of flooring that combines the high-end look of hardwood (or stone) with the durability of vinyl. Luxury vinyl is an excellent choice for wet environments such as bathrooms and kitchens. It is one of the easiest flooring materials to install, softer underfoot than other hard surfaces and warmer than tile and stone.
Digital imaging technology creates realistic looking surfaces that mimic natural wood grain or stone. Once installed, even professionals cannot tell the difference. Brands like Armstrong create the look of three different species in one tile for a rustic feel that is currently popular.

The Benefits of luxury vinyl:

  • Realistic looking
  • Harder to scratch
  • Easier to clean and maintain
  • Less investment

The top colors influencing flooring choices:

Gray – Here to stay, gray first appeared on fashion runways and now its sophisticated simplicity is influencing the home marketplace.

Beige – This color is the stepping-stone between the gray trend and its predecessor, the chocolate brown trend.

Whitewash – White acts as the backdrop for a show-stopper room, both elegant and casual.

Earth tones and neutrals
– Still a popular choice. Vinyl tiles can blend wood grain and a stone look for a unique style from every angle.

Carpet is becoming more environmentally friendly. Synthetic alternatives offer some of the softest, most luxurious, easiest-to-care-for and affordable flooring surfaces. These soft and comfortable carpets are mainly selected for use in the bedroom. Along with ever-popular shades of beige, sales of gray carpets are surging. Patterned carpets minimize soil and vacuum marks and offer distinctive style and texture. Keep your home beautiful and stylish with the hottest flooring options available in today’s market.
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