Viera, FL – (July 25, 2018) – Bill Moore, COO for Viera Builders, announced the employment of Mary Mead as their new Vice President of Sales.

Mary will be primarily responsible for managing Viera Builders model homes and sales staff, she will also be assisting in developing strategies to successfully promote Viera Builders, developing Viera Builders’ sales, marketing plans, and budgets alongside Moore. She will also be responsible for overseeing referral programs, recruiting, selecting and training sales personnel and performing market research.

“I love to take homes from blueprint to completion,” stated Mary. “I’m also very competitive. I always want to be the best in both business and design and I’m thrilled to be able to bring my talents and desire for high achievement to Viera Builders.”

Mary comes to Viera Builders with over 20 years of experience working in sales, marketing, and design for new home construction. Prior to joining Viera Builders, she served as Director of Merchandising at Elements of Modern Home and as a Director of Design at Park Square Homes in Orlando. Most recently, Mary owned her own design firm with her daughter in Winter Springs, Florida: Mead Design, LLC.

A graduate of Daytona State College, Mary holds an Associate of Science in Interior Design Management and is a member of the American Society of Interior Designers (ASID).

About Viera Builders
Viera Builders, Inc. and The Viera Company are wholly-owned subsidiaries of A. Duda & Sons, Inc. VBI is currently constructing roughly 70% of the homes and neighborhoods in Viera. Their semi-custom homes range in price from $217,000 – $500,000. For more information about Viera Builders visit .