MELBOURNE, FL (Nov. 1, 2016). SCB Marketing, one of Central Florida’s leading multimedia marketing firms and producers of the area’s foremost Business and Lifestyle publications today announced the promotions of two employees.

  • Eric Wright has been promoted to President, Publishing Division, for all company publications, including SpaceCoast Living, SpaceCoast Business, i4 Business and Florida Trep.

Wright will direct and guide the vision of the publications to ensure they provide a voice for the ongoing development and growth of the region’s diverse culture and economy, and the state’s growing entrepreneurial ecosystem.

Originally trained in the visual arts, Wright began his career in the marketing field for cosmetics and specialty chemicals. He went on to head organizations in the non-profit sector for more than 25 years. He has served SCB Marketing since 2012 as editor and publisher of SpaceCoast Business, i4 Business and FL Trep magazines and is co-author of Dogs Don’t Bark at Parked Cars, to be released in early 2017.

  • Shawna Serig Kelsch has been promoted to Publishing Director for SpaceCoast Living magazine, and Director of Editorial Operations for SpaceCoast Business, i4 Business and FL Trep

Ms. Kelsch will provide daily management and oversight for editorial, scheduling and production for SpaceCoast Living, and work closely with the Marketing Services division to help grow publication revenue. Additionally, Ms. Kelsch will provide operational management and editorial support for the remaining titles.

Ms. Kelsch has been at SCB Marketing since June, when she began as a Customer Service Manager attending to some of the company’s top-level Marketing Services Clients.

Her career spans almost 30 years of magazine, marketing and advertising experience at boutique, specialty and travel publishing and marketing companies, as well as executive-level management for the non-profit and community health sectors.


“The combination of Eric’s and Shawna’s talents and experience will ensure that the quality publications our readers count on, for everything from business to lifestyle to culture, will continue to inspire and ignite our communities. We couldn’t be more excited about these developments,” said Jeff Piersall, SCB Marketing Founder and CEO.



Published monthly, SpaceCoast Living is dedicated to sharing the diversity of life on Florida’s Space Coast and the fascinating people who make up its community. From unsurpassed recreation and waterfront activities to fine dining and arts & entertainment, each issue of the magazine aims to showcase the most exciting and unique people, organizations and attributes of the Space Coast lifestyle.

SpaceCoast Business, i4 Business and FL Trep magazines have come to be the trusted commerce voice in Central Florida, unifying and igniting the power of business to see our communities thrive. Covering the successes and stories of a range of businesses – from seedling startup to the region’s largest and most powerful Fortune 500 companies – these publications provide valuable insight and a personal perspective on the challenges and triumphs of the region’s dynamic business ecosystem.